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Experiment 43

Know what matters

What does it involve?

Take time each day to reflect on the projects or activities that are most important to you personally and will bring the most satisfaction to you.

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Why do it?

  • Give yourself a clear sense of purpose so that when you start the day you have an intention that can help you avoid digital distraction.
  • Feel a sense of satisfaction each day that you are able to direct some time and attention towards the things which matter most to you.
  • Open up small gaps of opportunity that you didn’t notice before by creating a sense of excitement to engage with your passions.

How does it work?

  1. Set aside 5 minutes in the evening to identify the one thing that will bring you most personal satisfaction to spend time on tomorrow.
  2. Write this down on a note, and reflect on how much time you can realistically devote to it, even if it’s only 5 minutes.
  3. Keep the note in a visible place to help you become aware when you are wasting time on apps or websites which aren’t related to your priority.


The one thing that you choose to be your priority for tomorrow doesn’t have to be something grand or existential; it could simply be to drink a hot chocolate or play some video games. On the other hand it could be setting aside 30 minutes each day to work on the book you always wanted to write. The point here is to make sure you are intentionally spending time doing things you value each day, instead of leaving it up to chance.

What next?

Get some more inspiration to try out this or one of the other experiments by reading one of our Lab Test articles.

Read Lab Tests →